Online Gambling Continues to Grow in the UKDecember 6, 2021
ACNielsen recently released a study that indicates that online gambling has increased by 40% in the past twelve months in the UK. Both online poker play and online casino gambling saw substantial increases over the last year.
Online gambling sites over the last year saw an additional 3.2 million British customers betting at their sites. Online poker sites also welcomed increasing numbers of British players. Party Poker saw an increase of 174% which translated to an additional 870,000 players at its site. Party Casino welcomed an increase of 360% of their player base over the last year.
Interestingly, online gambling in the UK is gaining popularity at a faster rate than online social networking sites such as Facebook. While online gambling sites saw an increase of 3.2 million customers, online social media sites saw an increase of 2.2 million people.
Online gambling is the hobby that is most rapidly on the rise in the UK. Neil Beston, communications director at Nielsen stated: “Online gambling has always been extremely popular among people older than 65 and in lower class society. Nevertheless, that profile is changing due to the economic downturn.”
In fact, the report found that close to 50% of online gamblers earn more than 36,092. 46% of all online gamblers are female players which would explain the fact that the majority of online gaming sites offer female-friendly features.
Those that are opposed to online gambling have expressed concern over the figures released by Nielsen, as they indicate that these sites are too easily accessible. Adrian Scarfe from GamCare commented: “Online casinos are 24/7 open and people can gamble at home. Young players and female gamblers are considered as the weak segments due to their lack of risk aversion. Additionally, people can gamble online while they are drunk without any control.”
Gambling nowadays is not related to a mere recreation activity albeit it has now taken a new direction into business and industry. For some it’s a pleasure activity and for the others it is a lucrative business. Although gambling is not at all a new sport which has emerged in this century, it has been a favorite of our ancestors and the historians date back the involvement into this activity to prehistoric times. It has been factually proved that even the early caveman was a gambler.
Gambling to a layman would mean sport involving money and an easy way to multiply the same. Although being a part f this sport means staking of one thing or the other. History https://run3mod.com/ has witnessed several incidents where not only wealth and material objects were a part of this game but also one’s own identity or the ownership of a family member was staked.
Gambling activity in this century has taken a two dimensional outlook. With high paced lives and scarcity of time for almost everything, even recreation activities are time bound. To this new age life, Internet comfortably snuggles in and creates a position of its own, thus giving room to Online Gambling. As compared to traditional gambling practices where one has to be physically available in the arena of casino, online gambling gives us the comfort of gambling in the privacy of our homes or café.
To further elaborate on both the categories of gambling lets have a closer look into the basic features of both. Traditional gambling basically has three types of games involved namely the table games, random games and gaming machines. Almost all the categories in traditional gambling requires parting with physical cash and getting them converted into chips which are of various denominations and are then further used in the game. The only division of game which does not require conversion of cash into chips is that of slot machines. Here the gambler has to place a quarter into the slot machine and pull on the lever. There are still some games where cash is deposited, but that is mainly confined to games which involve huge jackpots. Generally in such games the basic deposit only sums up to a huge amounts.
Online gambling, on the other hand, is a relatively comfortable way of enjoying the game. Needless to say the reason for its manifold popularity goes to the time factor and the availability of pleasure at the click of a button. Moreover, in order to attract more and more people into online gambling the owners make their sites tempting by offering various payback schemes and added advantages to its members. All sorts of games can be selected by just logging on the website. Basically the games available in this form of gambling can be broadly divided into two categories, one in which a particular software needs to be downloaded and the other which can be played without it as well.
Although online gambling is gaining momentum, traditional gambling is still the undisputed leader in the business. There are pros and cons in both forms of gambling and it depends upon the personal liking of each gambler as to which form suits his or her requirement.
In traditional gambling where one can find the adrenaline rising and pressure on one’s nerves, the same is a miss in online gambling to some extent. The pleasure of winning and celebrating can be only enjoyed in the traditional gambling. The drive behind playing it again and again lies in winning and celebrating, thus giving instant boost in business of the casino owners. Winning of one motivates thousands others to remain in the game. Thus if we see the involvement, pleasure and financial aspect of gambling, no doubt traditional gambling would take a lead into it.
Online gambling, on the other hand, suits one and all to the extent of people residing in remote areas where availability of an actual casino is a miss. All it requires is a basic internet connection and you are into the pleasure of the sport. It gives you the leverage of time and space. Another advantage of online gambling can be that one can enjoy huge payouts and bonuses, but along with it the companies keep a catch of not paying the entire earned amount in order to make the gambler play for long. The reason for making a player gamble for longer durations is that generally the longer you play the chances of you losing increase, thereby making the casino owners reap higher profit margins.
In terms of business traditional gambling is favorable to the casino owners. They have all the tools and tactics available to make a gambler play and stay for long which in turn means that the odds increase in the favour of casino owners. But for a gambler, traditional form of gambling may be of loss at times as the earnings are lesser than the actual amount earned. Generally the payouts are in terms of 5 or 6 times the actual amount put at stake but the casinos pay out lesser and so results in visible loss.